IGCSE Travel and Tourism Practice Exam

What metrics are used to evaluate occupancy in the context of travel and tourism?

1. Number of tourist attractions visited

2. Number of beds/rooms occupied against available

3. Average length of stay of tourists

4. Revenue generated per room

The correct answer is: Number of beds/rooms occupied against available

The evaluation of occupancy in the travel and tourism sector specifically focuses on the utilization of available sleeping arrangements in accommodations like hotels, hostels, and resorts. The measurement is expressed as the number of beds or rooms that are occupied compared to the total number of available beds or rooms. This metric is vital because it directly affects the revenue and operational efficiency of hospitality businesses. Occupancy rates are crucial for understanding how well a hotel or accommodation is performing. High occupancy rates can indicate strong demand and effective marketing strategies, helping businesses make better financial predictions and operational decisions. This metric not only reflects current performance but can also be used for forecasting future trends in tourism. In contrast, the other options, while related to aspects of tourism and hospitality, do not measure occupancy directly. The number of tourist attractions visited pertains to tourist behavior rather than accommodation utilization. The average length of stay of tourists provides insight into tourism patterns but does not indicate how many rooms are filled at any specific time. Revenue generated per room focuses on financial performance but does not specifically reflect occupancy rates. Thus, the measurement of occupied rooms versus available rooms is the most relevant metric for evaluating occupancy in travel and tourism.